Marketing Manager – Paris
Voix Publique
Paris
Temporary
Marketing Manager – Paris
CDD
Paris, France
Marketing / Communication
Télétravail ponctuel autorisé
7 année(s) d'exp.
Publiée le 05/10/2023
Début : octobre 2023
> Fin : juin 2024
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You have significant experience marketing and communication. You’re confident meeting new people from diverse backgrounds and building trust and rapport. You can manage aggressive timelines. You love thinking both creatively and strategically to solve problems and design smart solutions. You believe in the power of business to do good. You have a global mindset and are inclusive in all you do. You are a dynamic and visionary leader with a passion for creating positive change and empowering people.
As the Marketing Manager for RockCorps France, you will unleash the power of music and tap into the limitless potential of volunteers. Your proven track record in marketing demonstrates your ability to navigate challenges and deliver success in high pressure situations.
Now is your chance to join our team and lead the marketing and communication of RockCorps France towards a future where the worlds of music, community and social impact converge
……If this is you, we would love to chat
You should be curious about and reading anything you can on:
- Marketing and communication
- Digital and social media
- Culture and Music
- Brand partnerships within the pro-social space
- Marketing and tech that is good for humanity and the bottom-line
- Music for social change
- Performance marketing and the impact of the change of cookie and tracking policies on iOS and Google
The Role:
In 2024, in advance of the Olympic celebrations, RockCorps will return to France in partnership with a famous French brand. RockCorps will engage 15,000 volunteers primarily in Paris and across 8 additional cities in a range of volunteer community projects.
These community projects culminate with a huge concert at the Accor Arena, Paris in late May 2024. The only people attending will be those that did the volunteer work.
RockCorps is now recruiting its core management team for this project.
Working closely alongside the leadership team, the Marketing Manager is responsible for overseeing the marketing and communications function of the RockCorps program across France. They will recruit to the RockCorps website, at least 25,000 registrations of interest.
Key Responsibilities:
- Lead the planning and delivering all marketing activity and the multi-channel recruitment campaign
- Responsible for the RockCorps France marketing and communications budget
- Liaising and managing the relationship with the brand partner marketing and communications team
- Marketing and communications strategy development
- Development of overall creative campaign, including brand guidelines and production of all creative and branded assets
- Media campaign planning and execution
- Social media campaigns
- Main point of contact with our partners’ media agencies, playing an influential role in directing their media spend
- Website build, delivery and updates
- If necessary, sourcing and managing agencies – media, creative, digital, production
- Assisting with execution of community and reward concert events
- Own the RockCorps France brand and cross-channel KPIs and determine the success of channels
- Have an understanding of performance marketing, keeping track of the day-to-day paid media activity such as bidding, ad copy testing, quality scores, CPA and conduct daily/weekly/monthly optimisations
- Measuring and reporting on marketing activity on weekly basis
Profil recherché
Skills & Experience
- At least 7 to 10 years experience in marketing and communications
- Proven track record of developing and deploying successful multi-channel communication campaigns for brands
- An understanding of issues currently faced by young people in France today with a passion for social change
- A strong understanding of current industry trends in marketing and advertising and comms techniques, with particular experience using channels that reach 25 – 40-year-olds
- Performance Marketing – expert and curious in using Google and Facebook Marketing products – YouTube, Google Display Network, Google Ads, Instagram, TikTok advertising
- SEO Optimisation
- Experience in CRM, specifically Hubspot experience (direct or in-direct)
- Brand partner management experience / relationship management
- Confident in providing regular reports and analysis to share with the senior management team and partners.
- Fluency in Microsoft Office with some fluency in design and editing related software desirable
- Strong attention to detail, organizational skills and ability to multi-task
- Excellent interpersonal, written and communication skills
- Strong ability to work independently and as a member of a team
- Flexible, as there will be a degree of travelling around France
- Possess resilience and able to manage multiple tasks, under deadlines
- Have a love of music and sense of humor
We work globally, with headquarters based in London so a stable, high-speed internet connection is a must.
Please submit cover letter and CV by Friday 13th October.
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