Senior Marketing Executive H/F
Inetum
Saint-Ouen, Seine-Saint-Denis
Full-time
Mission
Mission
We are looking for a highly creative and analytical Senior Marketing Executive to join our Corporate Marketing department of a technology consulting company growing at double digits with a strategic plan that will lead it to multiply its turnover in three years.
As we continue to grow at lightning speed, we believe that marketing is the fuel to continue our success. If you feel that the challenge of leading Inetum's marketing transformation is calling you, we are waiting for you!
The ideal candidate will be an expert in marketing strategies, focusing on developing and implementing campaigns and programs that drive business growth. The Senior Marketing Executive will work closely with other members of the group's marketing team, local marketing teams, and Global Business Lines leaders.
Profile
Key Responsibilities:
· Set guidelines regarding marketing plans, lead generation campaigns, and brand awareness campaigns (client-facing) to facilitate, coordinate, and harmonize the activities performed by the local operational marketing teams.
· Oversee establishing standards and guidelines for marketing tools and process harmonization.
· Collaborate with local marketing teams to create and optimize marketing content, including blogs, social media posts, email materials, and other promotional resources.
· Analyze and measure the performance of local marketing campaigns, using data to inform decisions and adjust strategies as needed.
· Engage in budget discussions and keep track of worldwide operational marketing expenses.
· Provide leadership and guidance to members of marketing teams, fostering a collaborative and supportive work environment.
· Lead and/or participate in particular marketing projects as needed.
· Stay up-to-date on industry trends and best practices and continuously apply these insights to improve our marketing strategies.
· Coordinate and supervise the work of external vendors, such as advertising agencies, graphic designers, and marketing consultants, to ensure deadlines are met and quality of work is maintained.
Profil
If you find these challenges attractive, we hope you are:
· Self-motivated yet customer-focused.
· Get out of the box and generate genuinely disruptive and innovative concepts and plans to compete fruitfully.
· Inspire the team members to work together to achieve common goals.
· Excellent organizational and time management skills.
· Good verbal and written communication skills, with the ability to present information clearly and persuasively.
· Expert in marketing tools and digital platforms.
That you have already put it into practice successfully:
· 5+ years of proven experience leading, managing, and growing marketing teams
· Being customer-centric
· Working experience in modern marketing, particularly within the B2B IT market
If you are a passionate marketing professional with proven skills in developing and implementing successful marketing strategies, we invite you to join our team.
Organisation
Nous sommes une ESN agile, un groupe international certifié Top Employer Europe 2023.
A l'ère de la post-transformation digitale, nous mettons tout en œuvre pour que chacun de nos 27 000 athlètes du digital puisse se renouveler perpétuellement, en vivant positivement son propre flow digital.
Chacun de nos talents peut ainsi façonner son parcours de carrière selon ses appétences, entreprendre de manière pragmatique avec ses clients pour un monde à impact positif, innover localement dans 27 pays et harmoniser son investissement professionnel et son bien-être personnel.
Rejoignez Inetum. Live your positive digital flow.
Tous nos postes sont ouverts aux personnes en situation de handicap.